Writing Python and listening to the embarrassingly named vinlyslut.ca. Bleep Bleep, MF!

I was turned on a few years ago to the concept of a “Branded Utility” from Johnny Vulkan at Anomaly NYC. It’s a way to twist branding away from convincing in a traditional sense, what I sometimes think about as moving people down the awareness-consideration-purchase ‘funnel’, and toward something quite different but much more powerful. […]